PVA Letňany
november 2024
Roman Semerák
At the e-SALON 2024 trade fair in Prague's Letňany exhibition grounds, Volkswagen unveiled two Czech exhibition premieres: the plug-in hybrid SUV Tayron eHybrid and the all-wheel-drive electric wagon ID.7 Tourer GTX. Visitors had the chance to explore these and other electrified models, such as the ID.3 Pro S People, Tiguan eHybrid, and Passat eHybrid. We provided comprehensive technical event production focused on interactivity, complementing static displays with expert information, practical demonstrations, and test drives. The fair underscored its educational nature with thematic presentations on sustainability and technological developments in electromobility.
Compared to previous years, we emphasized visual luxury through specialized event technical equipment. This year, presentations were newly projected onto an LED wall within the space, and the vehicles themselves were dramatically illuminated, enhancing their luxurious appeal and drawing deserved attention to the models. We ensured flawless execution using cutting-edge event technology. We also provided perfect sound for all panel discussions and presentations. We thank ritual communications s.r.o. for their diligent collaboration on this and various other projects.
