50th celebration of Hot Wheels

Delivering Corporate Event Services and Dynamic LED Wall Display

The 50th birthday celebration of Hot Wheels was playful and vibrant, perfectly matching their iconic products. To deliver seamless corporate event services, we meticulously transformed the elegant SOHO restaurant with a strong focus on the visual presentation. Our comprehensive event lighting setup featured LED bars, which bathed the entire space in a dynamic blue hue, creating an immersive atmosphere. Crucially, a large-scale LED wall was installed on a low podium, utilizing cutting-edge display technology to maintain direct interaction and provide engaging visual content for the guests. Furthermore, we ensured maximum impact by specially illuminating the featured car models and all branding materials right at the entrance.